ITSBYYASIN

MARKETING AND COMMS SPECIALIST
YASIN ABDULLAHI'S PORTFOLIO
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ABOUT ME

Marketing and communications specialist at Yare Picture Studio, with expertise in research, strategic writing, and multimedia content production. I translate complex narratives into compelling visual and written stories that drive engagement and impact.

My work spans humanitarian communication, commercial brand strategy, and entertainment storytelling—from health campaigns with the World Health Organization to brand development for hospitality clients to live performance documentation for international artists. Each sector requires different research methodologies, different narrative approaches, different strategic outcomes.

I shoot professional photography with a Canon R6 Mark II and use Canva Pro for high-grade editing and design production. I leverage AI tools for content optimization and workflow efficiency. I conduct field research, write strategic messaging, produce visual content, and deliver polished campaigns. The work is both strategic and hands-on—from initial research and concept development through execution and final delivery.

Yasin Abdullahi

SELECTED WORK

HUMANITARIAN

WHO
KENYA

WHO Kenya fieldwork

Contracted photojournalist documenting cervical cancer screening initiatives across Nyandarua, Bungoma & Kilifi counties. Published in WHO Multimedia database.

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ENTERTAINMENT

FRANCIS MERCIER

Francis Mercier performance

Personal photographer for international DJ Francis Mercier. Capturing live performances and behind-the-scenes moments in high-pressure environments.

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COMMERCIAL

ULTRA-SPAN STEEL

Ultra-Span video production

Brand campaign narrative development and video production assistance, tying visual storytelling to Ultraspan's roofing manufacturing legacy

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HOSPITALITY

KOME
CATERING

Kome Catering food photography

Food photography, menu design, and social media content showcasing Kome Catering's new menu items. Ongoing visual content production supporting their brand presence and customer engagement.

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THE JOURNEY

FROM FIELD WORK TO GLOBAL RECOGNITION

01
WHO drone operation in field

THE ASSIGNMENT

Contracted by WHO Kenya to document cervical cancer screening initiatives across three counties—Nyandarua, Bungoma, and Kilifi.

02
Community health work with mother and child

THE FIELD

Weeks spent in rural communities, translating complex health research into visual narratives. Every image required cultural sensitivity, ethical judgment, trust-building.

03
Community health workers group

THE IMPACT

Campaign reached 10,000+ women. Visual storytelling contributed to vaccine implementation supporting communities across Kenya.

04
WHO clinical screening with photo credit

THE RECOGNITION

Work published in WHO Multimedia database. Featured on UN News. Credits searchable under my name in global health communication archives.

300K+
CELEBRITY ENDORSED
NATIONWIDE
CAMPAIGN LED
WHO
PUBLISHED CREDITS
UN NEWS
FEATURED

LET'S
WORK

[email protected]
YAREPICTURESTUDIOS.COM
NAIROBI, KENYA